Orange County Business Council (OCBC) welcomes Natalie Rubalcava as Vice President, Business Development and Investor Relations, to start October 17. She will work closely with the board of directors of OCBC and the Orange County business community to develop strategic partnerships, increase membership in the organization, while providing maximum value to existing OCBC investors through innovative opportunities and programs.

Rubalcava brings over 20 years of experience in marketing, research, and development with some of Southern California’s largest media companies, including Southern California News Group where she most recently served as Associate Publisher of Custom Publishing. With a career spanning eight years in various roles at the Orange County Register, Rubalcava has led successful business development strategies for the paper’s publications, served as Vice President of Sales Operations, and executed innovative solutions for marketing and advertising, performed detailed demographic analysis and developed creative sales opportunities.

“We could not be more excited to bring Natalie onto the team,” said Lucy Dunn, President and CEO, OCBC. “She has an outstanding track-record for business development and a strong relationship with Orange County’s business community. She will be an integral part of OCBC’s mission to further the county’s economic prosperity.”

“I’m honored to be joining the team at OCBC,” said Rublacava “As the premiere voice of business for the region, OCBC presents great opportunities for business to grow, create jobs and rebound from a tough economy. I look forward to implementing the board’s vision, growing the Council’s membership base, and connecting the dots creating synergistic relationships within the Orange County community.”

Rublacava is a member on the City of Anaheim’s Community Services Board, as well as, as board member on the University of La Verne College of Law National Hispanic Bar Association. She graduated with a B.A. in political science from California State University, Fullerton, and a J.D. from University La Verne College of Law.

About OCBC:
Orange County Business Council is the leading voice of business in Orange County, California. OCBC represents and promotes the business community, working with government and academia, to enhance Orange County’s economic development and prosperity in order to preserve a high quality of life. OCBC serves member and investor businesses with nearly 250,000 employees and 2,000,000 worldwide. In providing a proactive forum for business and supporting organizations, OCBC helps assure the financial growth of America’s sixth largest county. For more information, visit

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Posted on October 4, 2016

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